Silky Szeto
司徒肇基
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Eargo: Hearing Aids

IPO Campaign: What's Your Soundtrack

I helped launch Eargo’s unique IPO marketing campaign and a custom bell-ringing ceremony. Eargo took over Times Square with bold brand imagery, a manifesto video, and a social campaign celebrating the soundtrack that makes our lives uniquely ours. We invited employees to recreate their favorite iconic movie soundtrack moments—showcasing them on one of the world’s largest video screens.

OOH

Film

Digital

Art Direction

Design

Eargo Nasdaq ticker symbol
Eargo Manifesto for IPO in Wall Street Journal newspaper
Eargo IPO Campaign Silky Szeto on NASDAQ tower

That's me!