For the third year of Brawny’s #StrengthHasNoGender campaign, we asked, “Who’s your Shero?”—inviting people to share stories of female heroes. These stories were donated to Girls Inc. to inspire the next generation of girls.
Partnering with more than a dozen female artists and animators, we brought these stories to life through comic-style illustrations shared across Brawny’s social channels. The campaign generated over 2.2 billion impressions.